Category Archives: Instagram

7 Ways to Make your Instagram feed aesthetic for your brand

Instagram is a remarkable social media platform that encourages marketing content. Brands can access Instagram to be more transparent and expressive. The brands that are open tend to gain credibility fast. Especially if you are an online store, Instagram is a great way to make customers understand your brand’s goals and the benefits of your product or service. An aesthetic feed makes the process smooth and easy. In this article, let us discuss several ways to make your Instagram feed aesthetic for your brand. 

Ways to Make your Instagram Feed Aesthetic

Planning is highly essential to make your feed aesthetic. Go and grab a pen and paper. Note these points down and make a checklist. Also, let me reveal a tactic famous brands and influencers use to make their accounts credible. They buy Instagram video views to increase their view count and elevate their online presence. This gives them a reputed status and helps them attract new followers. The increased view count also contributes to the aesthetics of your account. Keep reading the article to find more tactics like this. Get started with the list given below:

  • Pick a color palette
  • Choose one filter
  • Experiment with fonts
  • Use clear photos
  • Plan your layout
  • Optimize your profile
  • Align with your brand’s tone

Pick a Color Palette

Understand your brand’s goals and research colors that represent them. Use colors that already exist in your logo. Pick a color palette that suits the photos you often post. If your brand aims to inspire a sense of calmness, then a neutral Instagram color palette will be better. If you want your brand to raise its voice and make a change in this world, use bold colors in your palette.  If your brand promotes sustainability or is environmentally friendly, use earthly tones like brown and green in your palette.

Choose One Filter

Instagram provides a range of filters such as Paris, Los Angeles, fade, fade warm, fade cool, simple, simple war, simple cool, graphite, rosy, emerald, midnight, grainy, etc. Select either a warm tone or a cool tone. Each tone has specific effects on the audience. So, choose wisely. Choose one filter from Instagram and use it regularly. This will create an even tone in your feed.

Experiment With Fonts

You can use any app to edit your posts, but experiment with fonts. Create three different styles and post them on Instagram. Find the font that best attracts and retains the audience. Fonts play a significant role in stopping the audience from scrolling. Make sure to use legible and elegant fonts. Place your text at the center or slightly down from the center. These are the best places to keep the text to attract instant attention of the audience’s eyes.

Use Clear Photos

Ensure the clarity of the photos you use for your feed. Download clips in high resolution or take photos with good lighting. Clarity is the foremost requirement to make your posts visually appealing. People are more likely to skip videos that are poor in quality. So concentrate in improving your video quality.

Plan Your Layout

Instagram feed is in the form of a grid view with three posts in a row. Plan your layout and make your feed interesting. You can choose a monochromatic view or mix up three styles of posts and post them alternatively. This separates your feed into three columns. You can choose to bring in three types of content for each style of post. 

Optimize Your Profile

Optimize your profile, update your bio, and add highlights. Use cover images for the highlights. The efforts you put into customizing your profile will reflect your account’s beauty. A search engine-optimized bio can make your feed understandable, and the audience can resonate well with it. It also makes your handle easily findable.

Align With Your Brand’s Tone

Your Instagram feed’s aesthetics should align with your brand’s tone. Making them coincide is a task. Yet if you succeed your brand becomes easily findable on Instagram. When the audience can feel the emotion you convey through your brand’s tone, they search for your products to buy that emotion. Selling emotion is also a famous tactic used by top companies.

Wrapping Up

Making your feed aesthetic helps you create a solid first impression and increase brand awareness. It also gives your brand personality and humanizes your marketing efforts. With an aesthetic feed, you can also build trust and attract new followers. Implement the tips provided in this article to make your Instagram feed aesthetic and step up your game!

6 Strategies to Get Qualified Leads Using Instagram Stories

6 Strategies to Get Qualified Leads Using Instagram Stories

Lead generation is a crucial yet challenging part of business marketing. As a business owner or marketer, you might have implemented several techniques on different digital platforms to generate leads. Ever tried generating leads with Instagram Stories? If not, now is the time for you.

Stories are one of the sought-after features of the Instagram application. The users should create and share stunning visual content that does not exceed 15 seconds. A notable fact is that you can share only ephemeral content that disappears after 24 hours. The great thing is that more users watch Instagram Stories created by brands than others. Hence, there are more chances to reach your target audience and bring in potential customers for your business via Stories. Moreover, you can buy instagram story views to take your content in front of huge audiences in no time.

Willing to leverage the power of Instagram Stories for lead generation? Then, look no further! This article will provide you with smart strategies to get leads by utilizing the Stories feature. Are you ready? Let’s jump right in.

1. Create and Share Product-Based Stories

Your main objective is to promote your products and generate leads for your business. Keep this in mind and craft a captivating Story in such a way that it showcases your products in different ways.

You can post product demonstrations behind the scenes of your product making, specialties of your products, etc. Some of the content ideas for product-based stories are USP (Unique Selling Points), cool features of your product, how buyers can benefit from it, and so on. No matter what, be genuine and authentic to take your business to the next level.

2. Make Your Stories Visually Appealing

Simply shooting and sharing a story might not be so effective. Your visual should be eye-catching and hold your audience’s attention until the end. Make use of stickers, filters, special effects, and much more to make your video impressive. Remember that people would love to consume visual experiences more than your product promotion. So, create your stories accordingly. Furthermore, take advantage of BuyRealGramViews to boost your Stories performance and make the most of it effectively.

3. Always Add a Call to Action

When you simply create and share a story, viewers may watch it and skip to the next one for sure. If you really want them as your leads, adding a call to action (CTA) that encourages them to perform a certain action right away is essential. For example, add CTAs like Shop now, visit websites now, check out my profile, link in bio, fill out the form, and more.

4. Embed Clickable Links to Stories

In the past years, a clickable link could be added only in the Instagram bio. But now you can embed it in your Instagram Stories too. Wondering how? Yes, search for links stickers in the stories section and paste the link you need to publish. Then, it will be convenient for your followers and viewers to land on the page where they can convert themselves into customers.

5. Save the Best Story to the Highlights Section

It is well-known that Instagram Stories stay on your profile only for 24 hours. So, any important content about your business shared on stories might be unknown to your new followers and profile visitors. Hence, it is a good idea to save the best stories in the highlights section and let them be there forever. You can highlight stories that gained huge engagement, stories about your products or services, stories about your brand value, etc.

6. Seek the Support of Influencers

Another great way to generate leads for your business is by seeking the support of influencers. There are tons of influencers out there on TikTok. All you have to do is search for the influencers who share content relevant to your niche and have loads of followers who may be your leads.

There is no compulsion that you should only opt for mega influencers who have millions of followers. Based on the budget, make a deal with nano or micro-influencers who can support your generating good leads. Lastly, feature their content in your stories to gain thousands of leads easily. On the other hand, buy instagram impressions to build credibility for your profile and gain more leads organically.

Summing Up

And there you have it. These are the simple yet powerful strategies that take you towards generating leads for your business with Instagram Stories. You’re not just limited to these! Stay up to date with current trends and experiment with existing sources to bring out excellent Instagram stories that speak for your brand. Good luck 🙂

Leverage Instagram Stories to Level Up Your Business With Qualified Leads!

7 Useful Instagram Content Ideas for Small Businesses

7 Useful Instagram Content Ideas for Small Businesses

Instagram is one of the most potent, highly visualizing platforms that are best for businesses to promote their products. You can create short-form videos and highlight your brand the most. Instagram is famous for dance challenges, memes, pranks, and trends, and it has gained the attention of small businesses and top brands. If you are new to Instagram, starting on a new platform with its trends, audience, and effects might be frightening. In that instance, you can initiate your process and generate leads for your small business. However, if you are already on Instagram, you might grab a few new content ideas in the following post.

1. Behind the scenes

Showing your audience what is going on behind the scenes of your business is very important. Every top brand uses the behind-the-scenes concept on Instagram. This type of content reveals the original side of your business and helps your followers to connect personally. You can also share on Reels and buy instagram reels likes to gain engagement and build brand authority. BTS will also help your audience engage and understand how their products are made and packed. That means that you can show only some of the basic things. Instead, you try to show how your business works to satisfy your audience’s curiosity.

2. Tips and Advice for Small Businesses

Sharing tips and advice is one of the important factors where you can draw many audiences. For example, on Instagram, many aspiring and budding small businesses would love some inspiring advice, and you can provide a few pieces of advice using your videos. This can make them follow your page, and that helps you grow your audience.
Again, you do not have to reveal all your secrets, but transparency will make your page trustworthy and reliable. Furthermore, this helps your brand to become an inspiration to every other aspiring brand.
For instance, you can share tips on launching a new product, ideas on finding a manufacturer, some do’s and don’ts before starting a small business, and tips on promoting a business on Instagram. In addition, Instagram is an entertainment application, and you can use it to inspire your fellow small businesses with entertaining content.

3. Pack an Order

You can pack your customers’ orders in a fun way and video record them to reveal the behind-the-scenes clips. You can also showcase the efforts you put into your process with the help of FollowFormation and achieve your business goals. This is your opportunity to showcase to your prospects what to expect when their ordered packages reach. It is an excellent idea if you provide complimentary like thank you notes, freebies, and special packaging.
Some businesses on Instagram also have customers request to see the packaging videos of their ordered products. Remember that you should never reveal your customer’s data without their consent in your videos.

4. Display the Applications of Your Products

Instagram is a platform for entertainment. But you can also post videos about your business’s products and services. Let your audience know the applications of your products in your videos. Let them know how it works and is used in different situations.
Whatever you may show depends on your product, but here you will have some ideas:

  • Reveal whether your product is water and weather resistant,
  • Reveal your fabric’s stretch,
  • Reveal how a skin care product is used,
  • How to pair jewelry with an outfit,
  • Creating a glam look, and more.

5. Communicate with Your Customers

Instagram allows you to interact and engage with your customers differently. You can create duet videos with your customers using split screens on the platform. Or you may make a video with someone else’s video besides yours. If your customers give you positive product reviews, you can use them to promote your brand by creating duets with those videos. You can also motivate users to post videos of these types by providing discount codes on your products.
If your customers ask any doubts or questions about your products, you can reply to their comments. Or else you can create a Reels video to answer their doubts or queries. And to make it go viral, take the necessary steps to buy instagram reels views and move your business forward. You could also click reply, record a video, and add an overlay of your customer’s comment. It helps in interacting with your customers and makes them feel engaged.

6. New Product Launches

You can build up curiosity before launching new products by teasing your customers on Instagram. This can trigger your customers’ interest and make them want to purchase that product as soon as it becomes available.

You can show why your product is unique and different from others. You can also build your audiences’ excitement and curiosity by posting countdown series of your product’s launch.

7. Discover a Trend

Instagram always stays in trend because Instagram always launches new sounds, memes, stickers, filters, effects, challenges, and more. So you should spend some time to see what is trending on Instagram.

You can also follow other businesses or competitors to know what they do to keep their customers engaged. You can use the discovery page to see what is trending in your niche and create videos to promote your products.

Final Thoughts

In this post, you can learn some helpful Instagram content ideas for small businesses. Using these, you can post content regularly and at the right time. Of course, you don’t have to create content with big budgets, but something simple and unexpected might go trending and viral on Instagram.

Always create simple content that keeps your audience engaged. Instagram lets you advertise your products for free. Please use the platform to its fullest because Instagram can potentially build an engaged community for your small business.

How to Optimize Your Instagram Marketing Strategy

How to Optimize Your Instagram Marketing Strategy?

Instagram is a free social networking site and a highly visualizing tool. It is updating its features with time to grab more people’s attention and engage them with the platform. The features are user-friendly, so anyone can easily modify and publish photos and videos. In addition, users may also use geolocation tags and hashtags to categorize their posts and make them searchable for users.
You may run any business that utilizes Instagram in the best way to increase sales and conversions. Whereas let you know that Instagram is an excellent channel for both individuals and businesses. For to boost your marketing strategy, try to set up the business profile and start to access the feature. So can create content more appealingly and end up gaining more user traction. As a business, you can buy instagram views to sky-high the brand’s popularity. At the same time, more effectively, take your business to the next level.

Ensure Your Content Strategy Is Perfect

Initially, identifying your target market is the best way to create content for them. The right content type will help you connect with your target audience and convey your brand’s voice. So the first step is to analyze who will purchase your brand and, with reliable efforts create content for your audience. Creating and sharing great content will increase the visibility of your brand. Moreover, with the right plan, you can interact highly with the prospects.
As a brand, to build your identity, try to set up your profile photo that helps users quickly identify your brand. And write an engaging Instagram bio and convey the brand’s message. After optimizing your profile, the next step is creating content for your audience. And as an add-on, you can use Inzfy to magnify your brand’s visibility. You can also make your Instagram feed more attractive by sharing attractive video visuals frequently. Finally, it would be a great idea to boost engagement.

Start Challenges

Instagram’s weekly challenges are so much fun. However, as a brand, try to be creative and develop the challenges that engage your targeted audience. If you host, new and unique challenges will attract users to participate in it and result in accomplishing your goals.

For example, consider that you have started a new fashion brand, which needs to connect with users to increase brand awareness. So creating challenges that align with your brand will impress your audience and make them participate.

Users who participate in your challenge can help you to grow your community. You’ll also get user-generated content to your Instagram feed in this way. As a result, you would get excited to see unlimited user-generated content for your brand. Whatever you decide to make into a weekly challenge, ensure it aligns with your content strategy, targets your potential customers, and fits your target audience.

Determine Your Instagram Marketing Strategy

Using Instagram, you can highly visualize your brand. But how? Of course, you have to ask this question before starting your marketing efforts on Instagram. To establish a strong online presence, you must curate the strategy that works for your business. So you can boost engagement and bring more customers to your website. It would increase your website traffic, sales, and revenue.

Optimizing Your Instagram Account

The good news is that the Instagram profile setup process is simple enough. However, there are several fundamental aspects to creating your profile.

Even new accounts and companies are looking to optimize their Instagram account to get connected with the right people. So as a business, you can switch your general account to a business account. By doing this, you can access the features like Instagram analytics, paid collaborations, and more. Therefore, you can upgrade your marketing strategy by accessing multiple features.

Decide Your Targeted Audience

Once you optimize your Instagram account, you have to determine your target audience. The reason is that only you can create content that inspires your audience. Try to use the analytics feature and analyze the target demographics and when they are active on the platform.

By doing this, you can create content exclusively targeted to those genuinely willing to purchase your brand’s product or services. Moreover, to upgrade your exposure, taking advantage of Inzfy can help to step up the game.

Wrapping Up

Instagram’s emerging features attract a wide range of user base, so utilizing it more effectively will help you advertise your brand best. Therefore, consider the workable strategy and ensure your business growth. Happy Marketing!

6 Simple Instagram Story Ideas to Enhance Your E-Commerce Store

6 Simple Instagram Story Ideas to Enhance Your E-Commerce Store

Instagram Stories – An effective way to enhance e-Commerce business with ephemeral content. This dedicated feature enables users to create and share stunning visual content that doesn’t exceed 15 seconds. The best part is that Instagrammers have access to tons of resources that can spice up Stories content within the application.

The expanded reach and high engagement rate made ‘Stories’ a sought-after feature on Instagram. Brands and businesses take advantage of this special feature to turn their followers into customers. Moreover, aspiring business owners buy instagram story views to boost content visibility and reach a wider audience in no time.

Willing to spread the word about your store via Instagram Stories? No idea what to share? You’re not alone! This article has come up with a set of Instagram Story ideas to elevate your e-commerce business to the next level.

1. Show Behind-the-Scenes

Building personal relationships with followers reflects positively on your business success. When you keep on sharing product-based content, your audiences might be bored or don’t gain trust in you. So, shoot and share behind the scenes to give your followers a sneak peek into your business. Don’t post raw videos! Search for special effects, filters, or stickers that would enrich the value of your Stories.

2. Build Hype for New Product Launch

Sharing regular feed posts to announce your product launch might not be effective. Whereas Instagram Stories let you build hype or create excitement around your new product in different ways. For instance, make use of a Countdown sticker to mark the days or times until the product launch. Otherwise, use a poll or quiz sticker to give a hint or let your followers guess the product.

3. Conduct Q & A Session

Engaging with existing customers and potential followers is essential to expand your e-commerce business via Instagram marketing. There are several ways to engage with your audiences on Instagram. In addition to sending replies to Direct Messages and responding to comments, consider conducting an AMA (Ask Me Anything) or Q & A session to seek suggestions from your followers as well as audiences. This greatly helps to drive more sales for your business. Furthermore, take advantage of EarnViews to get the best out of your Instagram Stories.

4. Create a Shoppable Story

As everyone knows, a clickable link can only be on an Instagram bio. Therefore, it might be daunting for potential buyers to visit your product page and make a purchase. Don’t worry. Henceforth, you can add a link sticker to a particular product on your Instagram Stories. Then, when a viewer clicks on your link, he/she will be redirected to the purchase page so that they can complete the purchase right away.

5. Share User-Generated Content

Whether it is 1$ or 100$, buyers always want to know the experience of previous customers before investing in a product or service. So, why not showcase the specialty of your products in front of your audiences and let them make a better purchase decision? Whenever a customer shares a video regarding your business, make sure to post it on your Instagram Stories. This draws the attention of your potential audiences to become your loyal customers. In addition, buy instagram impressions to build credibility and drive more sales legitimately.

6. Give Recommendations to Audiences

Being social is a great way to strengthen your success on social media. Don’t be selfish and concentrates only on your own growth. Although you cannot support your competitors, please be ready to support the creators as well as brands that struggle to spread the word about their presence. In simple words, give recommendations for your followers regarding a business or brand related to a different niche. Share a few good words about a respective profile and mention their Instagram handle so your followers can visit their profile for more information.

Final Thoughts

To sum up, these are the set of Instagram Stories ideas, especially for e-Commerce businesses. Consider these ideas in the initial stages. Don’t stick with it! Experiment with different resources of Stories and give a tangible reason for your followers to choose your products by unleashing your creativity. Good luck 🙂

Keep Instagramming, and Keep Growing 🙂